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Tracy Beckerman is Lost in Suburbia and trying to hold onto just a little bit of her former, COOL, pre-mom self!
Finally! TV Commercials to Get Quieter
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Nationally syndicated columnist and author Tracy Beckerman is \x34Lost in Suburbia\x34 ­ managing the chaos with a healthy dose of humor. Her next book, a \x34momoir,\x34 will be published in spring 2013. She contributes to many online mom sites, ...
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Nationally syndicated columnist and author Tracy Beckerman is \x34Lost in Suburbia\x34 ­ managing the chaos with a healthy dose of humor. Her next book, a \x34momoir,\x34 will be published in spring 2013. She contributes to many online mom sites, including www.todaysmama.com, www.rolemommy.com and www.newjerseymomsblog.com and is an official blogger for Lifetime Television's hit show, \x34The Balancing Act.\x34 She also does stand-up comedy and has appeared at venues including The Comic Strip Live in NYC and The Erma Bombeck Workshop in Dayton, Ohio. Before she became a columnist, Beckerman was a writer and producer in the television industry for 10 years, managing the advertising & promotion department at WCBS-TV New York. Tracy is married to a very understanding guy. They have two children and live in New Jersey where she writes, does battle with woodchucks and avoids, at all costs, driving a minivan.
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By TV Guide
Dec. 13, 2012 7 p.m.



Nicole Kidman | Photo Credits: Chris Jackson/Getty Images

Say goodbye to those obnoxiously loud television commercials! Starting Thursday at midnight, commercials will legally have be within two decibels of the programming during which they air.

According to Today, 2 db isn't just a random number. Joe Addalia, Hearst Televison's director of technology projects, provided research that suggests that anything louder than 2 decibels is "the difference between viewers reaching for the remote and not."

Has your favorite show been canceled?

Though there have always been volume limits on programming set by stations, the upper limit was set to accommodate peak sounds such as a gunshot.  Before the implementation of the new law, called the Commercial Advertisement Loudness Mitigation Act (CALM), advertisers tended to air entire commercials at the peak level.

Joel Kelsey, legislative director for Free Press, explained the need for the CALM Act, stating that loud commercials "have consistently been one of the issues consumers are most energized to write the FCC about. They don't like being screamed at every time the program breaks to buy deodorant."

Are you excited about quieter commercials?





View original Finally! TV Commercials to Get Quieter at TVGuide.com

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